About Us


At Trout, we believe that women no longer have to choose between looking good and dressing for the weather. With Trout, they can have both.

Trout Rainwear launches its Spring/Summer 2014 collection, with a focused selection of designs that bridge the gap between fashion and function. Rainwear should not only protect from the rain, it should be comfortable in any type of weather. These 100% waterproof jackets are breathable as well – rain or shine, Trout Rainwear allows you to take on any day with grace and charm.Trout’s latest collection focuses on 4 expertly developed styles: Sevan Cape (a two-­toned cape with a hood), Bonneville Blazer (a 3-­button single-­breasted storm-­proof blazer), Humboldt (our signature graphic, sporty style from SS13) and Baby Gila Trench (a twist on our best selling Gila style from SS13) -­ each of which transition effortlessly from daytime to evening. This SS14 collection introduces the Rainbow Liner: an ultra lightweight insulation to add an extra layer of warmth on chilly days. Features include contrasting colourful linings in Liberty Print, hidden interior snap-­closure, welt pockets, roomy hoods, and interior seam tape.

Designed in Toronto. Made in Vancouver.

Having grown up in Canada, co-founding sisters Ashley McDonald and Jenn Lancefield comprehend the importance of being prepared for extreme weather conditions while not sacrificing style for function. Together with their innate sense of style and complimentary skill sets (Ashley worked in the buying department at Selfridges (UK) and Holt Renfrew (Canada) and Jenn is a music industry veteran), Trout was born. Head designer and Parsons alum Sarah Hopgood has worked with fashion brands such as Theory, Ports 1961 and the Hudson's Bay Company.